Lesson Plan

Public opinion polls can give insight into people's priorities and opinions, and give candidates and the media a sense of the whole picture. Use this infographic to show how public opinion polling works, from pollster to prediction! Students will engage with the concept of sampling and gain a better understanding of the purpose of public opinion polls.


  • Define public opinion polling
  • Describe key aspects of and uses for the polling process 
  • Explore the concept of sampling and how it is used to represent whole populations


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