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Step 9: Grab People’s Attention

Lesson Plan

In this step, students get creative by developing “swag” to promote their cause. They learn principles of effective attention-grabbing that they apply to their own swag designs, including how to write a tagline and use visuals effectively. Students also research cost estimates for promotional materials and discuss the value of these items.  

This resource was created with support from the National Association of Counties.

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Teacher Resources

Get access to lesson plans, teacher guides, student handouts, and other teaching materials.

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See how it all fits together!

View Scope and Sequence