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Lesson Plan

Public opinion polls can give insight into people's priorities and opinions, and give candidates and the media a sense of the whole picture. Use this infographic to show how public opinion polling works, from pollster to prediction! Students will engage with the concept of sampling and gain a better understanding of the purpose of public opinion polls.

iCivics en español! A version of this infographic is available in Spanish along with a Spanish Teacher’s Guide.

Teacher Resources

Get access to lesson plans, teacher guides, student handouts, and other teaching materials.

The Poll Picture Infographic - How Public Opinion Polling Works Poster - 1
The Poll Picture Infographic - How Public Opinion Polling Works Poster - 2

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